Get More Website Traffic: How to Get More Prospects Guaranteed When You Write Articles

Get More Website Traffic: How to Get More Prospects Guaranteed When You Write Articles by Eric Gruber

Want to get more website traffic and more prospects now?

When you write articles, you will attract more attention and get more website traffic, online publicity and profits.

BUT, if you want to write articles that get read and keep your audience coming back for more, you must follow my basic rules of writing for an online audience. If you are used to writing articles for print publications, be sure to read these rules. The online consumer is different than the print consumer.

7 Article Writing Tips to Ensure Your Targeted Audience Reads What You Write & Buys What You Are Selling:

1. Use conversational copy. Talk to your readers. Use words that people know. Absolutely, do not use jargon. It is boring. You will lose your audience's attention immediately. So, use words that people are familiar with and can connect to. Write like you talk and let your personality and experience shine through. You will make a better connection with your readers.

2.Go active. Words have power. Find specific active verbs to paint your copy. This will make your article exciting and lively. Action verbs are more engaging and will move the reader along. And, by using action verbs, you will automatically reduce the number of words it will take to get your message across. For example, "John loves Mary" is stronger than "Mary is loved by John."

3. Make your copy benefit oriented. Honestly, your readers don't care how many awards you have won. They don't care how many degrees you have or how many books you have written. All they care about is how you can help them solve their problems. So include a strong benefit in your article title. Include benefits in your article. And add benefits to your "About the Author" section.

4. Connect with your readers' emotions. We all want to feel smarter, richer, happier and thinner. Use these emotions to connect with your reader.
For example, "Do you feel paralyzed every time you have to go shopping? Do you hate trying on clothes? Does stepping in front of that three way mirror strike fear inside you? Here are my 7 top tips to help you lose weight now..."

5. Keep sentences and paragraphs short. When your readers see articles with long sentences, long paragraphs and no bullet points or sub-headings, they will automatically skip that article.

Here's why?

• Large chunks of information scare them.
  
• It overwhelms them.
  
• It takes too much time and effort to read that article.

And that's the psychology of most readers online.

So make your sentences and paragraphs short. If your sentences are longer than 20 words, cut them up into two sentences.

You can also add lists and bullet points. And, use subheadings that will attract readers when they scan articles, just like I have done with this article.

6. Front-load your point. When you make readers wade through paragraph after paragraph of unrelated anecdotes before you get to your point, you've lost your audience's attention.

Yes, Mark Twain pulled that stunt all the time. But, your name is not Mark Twain.

You want to tease your readers with bits of information they need to know. This way they'll stick around to the end. They'll then want to click on the link in your "About the Author" section and buy your products or services.

7. Simplify. Worried you're not using the right words? Use simpler words. Worried that your sentences are not clear? Make simpler sentences. Worried that people won't see your point? Make your point simpler. Make things simpler and your writing problems will vanish.

That's why every newspaper in the world is written so a sixth grader can understand.

I'm not telling you to boil everything down to "see spot run" simplicity. But, if you can't make people understand what you write, it's not because the world is filled with morons. It's because your messages are not clear.

These are just some of the tips found in my Complete A to Z Article Marketing System at BroadcastYourArticles.com This easy system has helped hundreds of people just like you get articles get read from top to bottom. Follow my article writing advice and you will get more online publicity, website traffic and profits!



About the Author:

By revealing his top secrets to writing articles that sell fast, Article Marketing Expert Eric Gruber has helped of thousands of experts just like you boost traffic, get more leads and increase sales. Go to BroadcastYourArticles.com and let Your Article Marketing Expert take you by the hand & teach you step-by-step, how to write your way to profits!

Article Source: http://articles.directorygold.com

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Easy Steps to Get Your Article Rejected

Easy Steps to Get Your Article Rejected by Adrian Kennelly

Article marketing can be a great way to promote your site and product. Unfortunately, many articles these days are written solely for the links they have in their resource box, and are poorly written for actual reading. The content may be fine, but it's not really readable. Here are some steps you can take if you want to improve the chances of your article being approved by the article directories.

Poorly Formatted Text

There are a number of ways an article could be poorly formatted, and will likely cause rejection.

The first is the use of hard breaks. This is where, at the end of every line, the return key is pressed instead of allowing the text to naturally wrap around onto the next line. As, in many cases, your article will be viewed at a variable width, depending on the resolution of the viewers monitor, this casues the article to look very poor.

For example:
This text has had the return key
pressed at the end of every line
which causes it to look poor and be
difficult to read.

Pre-formatted text. This is where the article text is posted between

tags, which means the style and font of the text does not match the rest of the site. In addition, pre-formatted text doesn't not wrap around on a viewers monitor, which requires the reader to scroll from side to side to be able to actually read the article.

No paragraphs. Here, the text is not broken up into paragraphs for the readers benefit. Instead, there is just a solid mass of text from the start to the finish of the article. This is unpleasant to try and read. Make sure paragraphs are seperated by a blank line between them. Just use one blank line, using more tends to make the article look disjointed.

Overuse/Inappropriate Use of Keywords

These are articles written solely for search engines, not for anyone to actually read.

Overuse and inappropriate use of keywords is where keywords are added that have no real relevance to the article. For example, you have an article called Advantages of Dedicated Webhosting, but instead, it is called Advantages of Dedicated Webhosting Texas. Why? What possible relevance does Texas have to do with the article? It's not discussing web hosts situated in Texas, instead it's a general article on webhosting that has added a keyword added to the title for the benefit of search engines.

An extreme version of this is where the keyword is added to a phrase throughout the article. For example, an article on Hair Extensions is called Pittsburgh Hair Extensions, and everywhere the phrase hair extension is used throughout the article, Pittsburgh is added in front of it. This makes the article pretty unreadable, and is also likely to get it rejected.

Adverts, or Self-Promotional Articles

I call these the "I'm good, me" article.

Now, articles are a form of advertising, this is true. However, they are also supposed to be informative. Certainly, write how something can benefit an individual, but generalize it. Don't specify throughout the body of the article how your company can provide a benefit because it uses a certain process. Instead, write how the process/product/service is of benefit, then, in the Resource Box, state how your company uses/supplies it to others for their benefit. If you're writing about, for example, outsourcing, don't say "Our company name outsourcing can provide benefits for businesses". Just say "Outsourcing can provide benefite for businesses" and leave the promotional blurb for the resource box. That's why it's there after all.

Insuffienct Content

At a minimum, your article wants to be at least 500 words long. That's not really that long an article to write, so it won't be that painful to do. A sentence or two does not an article make.

One way of ensuring that your articles will be accepted more often than they are rejected is by using such services as Article Marketer or iSnare. Yes, you will need to pay for them, but your article will be checked over before distribution, and you can simply copy the approved text for use anywhere else you wish.

In summary, write your article as if a human is going to read it. They may do, and even if they don't, search engine algorithms are getting better, so poor content is increasingly unlikely to get good listings.



Adrian Kennelly is the webmaster of DirectoryGold Visit its Article Directory for more articles on Writing Articles

Use Article Marketer to submit your articles

Article Source: http://articles.directorygold.com