Wednesday, April 09, 2008

Great Link Building Strategies You Must Try

Great Link Building Strategies You Must Try by Peter Brittain

Great link building ideas requires a lot of creativity, original thinking and research and is a time consuming challenge faced by all the online marketers. So long as search engines continue to place a great deal of emphasis on incoming links there is no avoiding link building. Any successful businessman will testify that reaching the top in your field is difficult, while remaining there and maintain top rankings all the time is even tougher. However, for you to deal with this necessary evil here are some strategies that will get you the highest return for your time. Some of the ideas discussed are not new but you will surely find a few ones that you have not tried before.

Creating viral lists
Create unique and fresh content that people want to link to, this will not only increase traffic but will also diversify your traffic channels. The key is to create good quality content and publish it on your site. Syndicating as well as sharing it on networks such as Zimbio.com is also a good idea. Inviting people to blog about the content, bookmarking, and submitting on sites such as Digg after making suitable variations to avoid duplicate content issues is also worth it. Viral lists topics such as
Top 100 list relating to your field of business.
Top 10 or 20 myths about your business or industry.
List of experts and opinion leaders in your business or industry
List of resources for the business you are in.
Top 10 pitfalls you can do well avoid in your industry.
Ten easy ways to get the desired outcome in your industry or business.

Ask for links in a straightforward manner and you will be surprised that people are far more receptive than we give them credit for. A few ways you can be straightforward are

Ask the Webmaster for a hyperlink if your name does not appear alongside your business or industry.

Ask visitors to do things and explain how that will be mutually beneficial to both of you.

If you have not been syndicating content then you are missing a great opportunity. As others subscribe and publish your content your links increase dramatically. Publish content at places from where Google gets its news such as AmericanChronical.com instead of syndicating it haphazardly.

You need to answer two questions. What do people want? And, what is the best way that can we give them what they want? Original thinking and research will enable you to find the best solutions and you will be amazed at the simplicity and ease of executing these strategies.

There are some things you could do well to avoid, such as purchasing text links to increase search engine traffic. In case you buy text links it should be with the sole purpose of getting traffic from the other site.

Also avoid swapping links with non-relevant websites as search engines recognize swaps. Swapping is recommended only if the website is highly relevant to your site. In fact too many link swapping actually hurts page ranking.



Peter Brittain is the managing director of Perth Internet Marketing specialists Slinky in Western Australia. Slinky have been leaders in the search engine optimization and search engine marketing business since 1999.

Article Source: http://articles.directorygold.com

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